Retargeting Ads Campaigns

Retargeting Ads Campaigns involve targeting users who have previously visited a website but did not take the desired action, such as making a purchase or completing a form. Through cookies and tracking pixels, ads are displayed to these users across various online platforms, encouraging them to return and complete the desired action. This strategy aims to re-engage interested audiences, reinforce brand awareness, and ultimately drive conversions by staying top-of-mind during their purchasing journey.

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